Posts tagged "New York Times"

Advertising and Brand Communication

When does an ad stop being an ad?

May 19th, 2016 Posted by brand marketing, Uncategorized 0 comments on “When does an ad stop being an ad?”
The future: content people want vs. don’t want.

The New York Times recently ran a bellwether story about shifts in media consumption and related changes in advertising that begs the relevance question, should ads look like things people actually want to read or watch?