Posts tagged "CPG"

Part 1: The Foodie-ization of America

October 19th, 2015 Posted by food experiences, Food Trend, Healthier habits, Healthy Living, Insight, shopper behavior, shopper experience, Uncategorized 0 comments on “Part 1: The Foodie-ization of America”

Once cooking and experience elevate, there’s no going back.

Study after study charts the migration of our food culture and parallel consumer behavior away from legacy packaged, processed foods and towards what is deemed ‘all things’ real and fresh. Consumers at one time may have been confronted with healthier in the form of addition by subtraction. Meaning that anything presented as good for you meant sacrificing something else – less sugar, fat, calories or salt. And, of course, the perception that down the pipe with the elimination of bad stuff so went good taste experiences.