Posts tagged "Apple"

Higher Purpose

The High Power Role of Higher Purpose to Build Business

March 22nd, 2016 Posted by brand marketing, Brand preference, Insight 0 comments on “The High Power Role of Higher Purpose to Build Business”
Let’s be clear, while the business of business is generally commerce and thus partially transactional, the path to growth now follows a different journey – one that is first founded on discovering and deploying a brand’s Higher Purpose.

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